Podcast

Puneet Gupta discusses usage-based pricing on Software at Scale podcast

October 13, 2022

In this interview, Amberflo co-founder and CEO Puneet Gupta sits down with Utsav Shah from “Software at Scale” to discuss his background at AWS and Oracle where he saw behind-the-scenes the challenges and opportunities that accompany operating usage-based businesses at scale. The link to the full interview can be found here.

Some highlights from the conversation include:

  • Why AWS pioneered the usage-based model and why S3 was the first service launched by AWS.
  • Discussing the impact UBP has on the culture and operations of a company. Puneet references his time at Oracle and the challenges it faced attempting to pivot from a traditional sales-led subscription approach to a more modern, usage-based approach.
  • How the subscription pricing approach is essentially a reinvention of software licenses from the 20th century and how usage-based pricing offers a better way to align vendor and customer success.
  • Why usage-based pricing is the most fair, transparent, and flexible approach; for cloud-native businesses it offers the most exact strategy to balance front-end usage with back-end resources consumed. As microservices-based architecture becomes the status quo, this trend toward usage-based pricing is only set to accelerate.
  • How even an established B2C vendor like Netflix could leverage a usage-based approach to address some of its current challenges around user monetization.
  • For a new company looking to get started with usage-based pricing today, what consulting services or best practices are available to help define and implement metering and ultimately arrive at a profitable, customer-friendly usage-based pricing plan.

Check out the full interview here:

https://www.softwareatscale.dev/p/software-at-scale-51-usage-based#details

Podcast

Puneet Gupta discusses usage-based pricing on Software at Scale podcast

October 13, 2022

Our top 10 Javascript frameworks to use in 2022

JavaScript frameworks make development easy with extensive features and functionalities. Here are our top 10 to use in 2022.
Mountains
Written by
Alec Whitten
Published on
17 January 2022

In this interview, Amberflo co-founder and CEO Puneet Gupta sits down with Utsav Shah from “Software at Scale” to discuss his background at AWS and Oracle where he saw behind-the-scenes the challenges and opportunities that accompany operating usage-based businesses at scale. The link to the full interview can be found here.

Some highlights from the conversation include:

  • Why AWS pioneered the usage-based model and why S3 was the first service launched by AWS.
  • Discussing the impact UBP has on the culture and operations of a company. Puneet references his time at Oracle and the challenges it faced attempting to pivot from a traditional sales-led subscription approach to a more modern, usage-based approach.
  • How the subscription pricing approach is essentially a reinvention of software licenses from the 20th century and how usage-based pricing offers a better way to align vendor and customer success.
  • Why usage-based pricing is the most fair, transparent, and flexible approach; for cloud-native businesses it offers the most exact strategy to balance front-end usage with back-end resources consumed. As microservices-based architecture becomes the status quo, this trend toward usage-based pricing is only set to accelerate.
  • How even an established B2C vendor like Netflix could leverage a usage-based approach to address some of its current challenges around user monetization.
  • For a new company looking to get started with usage-based pricing today, what consulting services or best practices are available to help define and implement metering and ultimately arrive at a profitable, customer-friendly usage-based pricing plan.

Check out the full interview here:

https://www.softwareatscale.dev/p/software-at-scale-51-usage-based#details

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In this interview, Amberflo co-founder and CEO Puneet Gupta sits down with Utsav Shah from “Software at Scale” to discuss his background at AWS and Oracle where he saw behind-the-scenes the challenges and opportunities that accompany operating usage-based businesses at scale. The link to the full interview can be found here.

Some highlights from the conversation include:

  • Why AWS pioneered the usage-based model and why S3 was the first service launched by AWS.
  • Discussing the impact UBP has on the culture and operations of a company. Puneet references his time at Oracle and the challenges it faced attempting to pivot from a traditional sales-led subscription approach to a more modern, usage-based approach.
  • How the subscription pricing approach is essentially a reinvention of software licenses from the 20th century and how usage-based pricing offers a better way to align vendor and customer success.
  • Why usage-based pricing is the most fair, transparent, and flexible approach; for cloud-native businesses it offers the most exact strategy to balance front-end usage with back-end resources consumed. As microservices-based architecture becomes the status quo, this trend toward usage-based pricing is only set to accelerate.
  • How even an established B2C vendor like Netflix could leverage a usage-based approach to address some of its current challenges around user monetization.
  • For a new company looking to get started with usage-based pricing today, what consulting services or best practices are available to help define and implement metering and ultimately arrive at a profitable, customer-friendly usage-based pricing plan.

Check out the full interview here:

https://www.softwareatscale.dev/p/software-at-scale-51-usage-based#details

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